Shree Siddhivinayak Greentech Industries Ltd. partnered with Trimitiy Studios to create two consumer-focused FMCG brands from scratch. Our engagement covered naming, branding, legal trademark support, packaging, digital presence, marketing collateral, and e-commerce readiness.
The company needed two distinct consumer brands for jaggery and khandsari sugar products, along with complete market positioning, packaging systems, legal brand protection, digital assets, and retail visibility to support long-term growth and future investor confidence.
The goal was to transform commodity products into recognizable FMCG brands by creating memorable identities, strong packaging, compliant brand assets, digital infrastructure, and a consistent communication system across retail, online, and marketing touchpoints.
Feel Guddy – Premium jaggery product range
Simply Sakhar – Natural khandsari sugar brand
Both names were designed for easy recall, trademark viability, consumer trust, strong shelf presence. Creating the right name was the foundation of the project.
Packaging was designed to communicate purity, authenticity, and product quality while maintaining modern retail appeal. The designs balanced consumer trust with premium presentation, helping the products stand out across physical and digital marketplaces.
Trimitiy developed the complete website for Shree Siddhivinayak Greentech Industries Limited from website structure, UI design and development to the entire content strategy and copywriting. The platform brings together the company profile, sustainability story, product portfolio, e-commerce, bulk and retail enquiries, and investor information within a clear, credible and market-ready digital presence.
Trimitiy developed complete logo and brand identity systems for both brands. From typography and color palettes to packaging architecture and brand guidelines, every element was crafted to create differentiation in the highly competitive FMCG category.
Our team supported trademark processes for the company and both brands while also assisting with website policy drafting. This ensured the brands were built on a legally secure foundation from day one.
Trimitiy extended the brand’s digital presence through strategic digital marketing initiatives focused on awareness, engagement and customer acquisition. Through a coordinated mix of social media, digital campaigns and performance-driven communication, we helped strengthen brand visibility and connect Shree Siddhivinayak Greentech with relevant retail and business audiences.
An outstanding experience! This company developed a complete and cohesive brand for our jaggery products. They didn't just design a logo; they built a solid Brand Strategy (mission, values, target audience), beautiful Packaging Design, and a clear Brand Voice. Their guidance on the E commerce website, Digital Marketing foundation is also invaluable. Best partner for any FMCG business looking to scale.
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